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MEDIA RELATIONS SUCCESS

Joseph’s strategies have consistently landed coverage in national and regional markets, effectively managing brand reputation and shaping public dialogue. View an archive of earned media placements secured through proactive outreach below.

UEI in the News: News Nation
04:30
Brandman on CBS This Morning
01:40
UEI in the News: Las Vegas
02:29
UEI College in the News: Oceanside Car Care Event
04:28
ABC 7 Los Angeles
UEI in the News: Los Angeles | UEI College
00:39
UEI in the News: Sacramento & Stockton| UEI College
05:04
UEI in the News: Chula Vista| UEI College
01:57

PRINT & ONLINE MEDIA PLACEMENTS

A WEST COAST UNIVERSITY TARGETS SPANISH SPEAKERS

Feature: New York Times

Joseph worked with reporter Daniel Slotnik on this feature about a new dual-language program offered at Brandman University. 

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UNIVERSITY OF PHOENIX HEAD ON EDUCATION AS BUSINESS

Feature: NPR

University of Phoenix President Bill Pepicello talks to Tony Cox about how the institution, the largest private school in the country, balances their relationship with students and investors.

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COLLEGES ADAPT TO TECH-SAVVY STUDENTS

Feature story: USA Today

A study by the University of Phoenix shows colleges are adapting to their students with new technology to suit their needs, and teaching methods for a tech-savvy clientele that continues to grow.

FOR A DESERT CAMPUS, MORE THAN ROCKS AND CACTUS

Feature story: Chronicle of Higher Education

Joseph worked with Chronicle writer Goldie Blumenstyke on this feature about the unique conservation on the UNLV campus.

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INVESTORS BACKED BY PUBLISHING GIANT TEAM UP WITH CALIF. UNIVERSITY TO START A BILINGUAL COLLEGE

Feature story: Chronicle of Higher Education

Joseph worked with Chronicle writers about a new endeavor at Brandman University, working with private partners to provide dual-language degree options.

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TEXTBOOK PUBLISHERS PUSH TO FULL DIGITAL LEARNING EXPERIENCE

Feature story: Chronicle of Higher Education

Joseph worked with university partners and led the pitch to the Chronicle for this feature about the evolution of digital textbooks and learning aids.

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SHE CAME TO THE U.S. WITH ONE SUITCASE IN PURSUIT OF A DENTAL CAREER. WITH $5K SCHOLARSHIP, SHE’S ON HER WAY

Florida Career College

Front Page Story - Florida Sun Sentinel.

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NURSING STUDENT WANTS TO PUSH FOR CHANGE IN RACIAL ISSUES

Florida Career College

Feature Story in the Florida Sun Sentinel.

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ONTARIO MARINE CORPS VETERAN RECEIVES DENTAL ASSISTANT SCHOLARSHIP

UEI College 

Front page feature story in Daily Bulletin for UEI College

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DEVICE DESIGNED BY UNIVERSITY OF ST. AUGUSTINE PROFESSORS HELPS AMPUTEES LEARN TO RUN OUTSIDE

Front page story in St. Augustine Record

Joseph worked to establish a relationship with the local newspaper in St. Augustine, which featured this front page story about a device that faculty members invented.

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A DEGREE IN TENACITY DESPITE CANCER PROGNOSIS

Front page feature: OC Register

Joseph built a relationship with this student and worked with OC Register reporters on this feature story. What would you do if you were told you had only nine months to live? Travel? Kiss your secret crush? Give everything to loved ones and/or strangers? How about this: Study for your MBA.

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NAVY VETERAN AND CANCER PATIENT INSPIRES UNIVERISTY COMMUNITY

Digital version of a feature story that ran on CBS News and CBS Los Angeles

Joseph worked with CBS LA on this story that was also aired on the CBS Evening News.

BRANDMAN GRAD, 64, COMPLETES JOURNEY FROM BEHIND BARS TO SOCIOLOGY DEGREE

Front page story in the Daily Pilot and feature story in the LA Times

Reporter Alex Chan, who writes for the LA Times and Daily Pilot, visited the Southern California Commencement ceremony for Brandman University for this story and feature photos about a 64-year-old graduate who has had quite the journey, from prison to college grad.

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MOBILE BACHELOR'S DEGREE

Feature story: Inside Higher Ed

Joseph pitched writers at IHE with this story as part of a communications campaign in support of the new program. Brandman University goes all-in with a competency-based bachelor's degree that is online, available on a tablet, and not based on the credit hour. Its projected price tag? $10,000.

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AFTER CANCER DIAGNOSIS, MAN DIVES INTO HIS STUDIES

Front page story: OC Register

Follow up story in OC Register that Joseph secured. Brandman University created a scholarship named for Bryan Fazio, a Navy veteran and MBA student who finished his studies despite a fatal cancer diagnosis.

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BRANDMAN UNIV. SPEAKER INSPIRES WITH HER STORY

Digital version of a CBS Los Angeles feature

When Joseph learned of her story, he reached out to the judge in her case and invited him to be at commencement. The story was covered by CBS and the LA Times.

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‘THE LITTLE COUPLE’ CO-STAR SPEAKS AT WEST COAST UNIVERSITY COMMENCEMENT

Front page story: OC Register

Joseph secured front page coverage of the celebrity speaker at the WCU commencement ceremony.

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LONG BEACH DROPOUT CHANGES COURSE WITH FREE GED PROGRAM

Feature story: Long Beach Press-Telegram

Joseph worked with writer Nadra Nittle on this feature about a high school dropout who turned his life around at American Career College.

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COMPETENCY-BASED PROGRAMS: ‘LOW COST, HIGH QUALITY’

Feature story: University Business Magazine

Joseph worked with UB writer Matt Zalaznick on this feature about the university's new MyPath degree program.

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BRANDMAN UNIVERSITY, CBE PIONEER, OFFERS ADVICE ON PROGRAM DEVELOPMENT

Feature story: Higher Education Dive

Brandman University has developed of one of the few competency-based programs to secure access to federal financial aid.

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BRANDMAN RANKED 8TH BEST ONLINE UNDERGRAD PROGRAM IN U.S.

Feature story: OC Register

Irvine’s Brandman University has been ranked the No. 8 best undergraduate program in the nation for online education by U.S. News & World Report, the only Orange County institution to crack the magazine’s top 100 list.

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INVESTING IN TOMORROW: PARTNERSHIP BETWEEN SAGE TRUCK DRIVING SCHOOLS AND HOWES HELPS BRIDGE THE GAP FOR PROSPECTIVE STUDENTS

Sage Truck Driving Schools

Feature story in The Trucker that leveraged a long-term partnership to provide valuable scholarships to students at Sage Truck Driving Schools.

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IEC ENROLLMENT BOOST TOPS 20,000 STUDENTS

Orange County Business Journal

Feature story with interview of CEO about IEC's continued growth and new enrollment milestone.

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UEI OPENS FIRST HOUSTON LOCATION

Houston Business Journal

Feature story with interview of CEO about UEI's new Houston campus.

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©2026 by Joseph Cockrell

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